When: Saturday, Sept. 16, 10:15 p.m.
The place: Ravenlaw Stage, CityFolk, Lansdowne Park
Tickets: Full competition passes, day tickets can be found. Costs vary from $56.50 to $281.37, plus charges, accessible at tdplace.ca
Matt Mays is aware of what it’s wish to fall in love with somebody’s work.
That’s precisely what occurred the minute the Canadian rocker walked right into a Vancouver membership and laid eyes on the intricate, folklore-inspired mural on the wall. “I used to be fully taken by it,” he says, and he sought out the bar proprietor to seek out out who created it.
Turned out it was the work of Ola Volo, an rising West Coast artist who’s change into recognized for her eye-catching beer labels, gig posters and album covers, in addition to large-scale murals.
Mays quickly grew to become one in all her greatest followers, not solely entranced by her stylized art work, but in addition the musical sound of her identify. The 38-year-old musician was deep into his personal artistic interval on the time, engaged on the music for his new album, and an concept for a music started to germinate.
“I had this concept of writing a tune about her work and the way they inform a narrative,” Mays mentioned. “It got here out about wanting to flee the day-to-day life, and spend time within the stunning atmospheres that she creates.”
The music is entitled Ola Volo, naturally, and it’s a fuzzified masterpiece of a rock tune, one of many 4 glorious new tracks Mays launched earlier this yr to preview his long-awaited sixth studio album. The complete challenge, As soon as Upon a Hell of a Time, drops on Oct. 20, with album artwork by, you guessed it, Ola Volo.
Within the 5 years since Coyote, Mays’ final album, the singer-songwriter-guitarist has wandered between New York Metropolis, Los Angeles, Vancouver, Montreal, Toronto and hometown Halifax, first seeking therapeutic (there was a romantic breakup, adopted by the 2013 loss of life of his guitarist, Jay Smith) after which inspiration.
Mays discovered himself engaged on music with an outdated pal, former band member and kindred spirit, Wintersleep drummer Loel Campbell, who co-produced the brand new album.
“We’ve got the identical concepts of what we like, tone-wise and song-wise,” Mays says of Campbell. “It’s simply straightforward with him. There’s numerous belief and respect, and he’s among the best drummers on the planet. I like the way in which he performs, and the way musical he’s. He’s an excellent bass participant, is aware of guitar traces and actually is aware of what I can do as a singer so he pushes me lyrically and performance-wise. Finally, we simply have numerous laughs.”
Campbell additionally had a reference to Volo, who’s an enormous Wintersleep fan. Mays was nervous about her opinion of the music, involved she may suppose he was obsessed together with her. However she liked it, and was blissful to fulfill him. The 2 artists met for a drink in Montreal.
“I wished to let her know that I’m not a complete weirdo,” he says, “and now we’ve change into good associates. She’s doing the duvet to the album, which is wonderful.”
Her contribution was not the explanation for the delay on the album, by the way in which. Could’s technique is to launch it when he feels it’s accomplished. “Most information have numerous filler lately,” he observes. “Mine doesn’t. In order for you a file that doesn’t have any filler, it takes a very long time. For me, anyway. It didn’t sound like a completed file.”
Now that it’s full, he’s trying ahead to hitting the street along with his band. There are a number of reveals this month, and a full Canadian tour is within the works.
“The band is healthier than ever,” Mays says. “We take it extra severely and now we have extra enjoyable, too. The brand new stuff is actually enjoyable to play. I feel it’s actually good for the longevity of any musician to take some breaks. I like enjoying music, it’s my favorite factor to do, nevertheless it feels so good to play after a break.”
The album might be accessible internationally, because of a brand new distribution deal. “For now, we’re simply placing the lean on and getting our social media recreation collectively,” Mays says. “The file comes out subsequent month. Hopefully, the spaghetti will persist with the wall and other people will prefer it, and we’ll be stepping out of the nation just a little extra.”